Shanq Web : Integrated Web Marketing» Economic

The Launch Pad Named Winner of Industry Achievement Technology Award by Pasco Economic Development Council

admin — Tue, 14 Sep 2010 18:31:27 +0000

The Launch Pad Named Winner of Industry Achievement Technology Award by Pasco Economic Development Council
Tampa Small Business IT Services Provider, The Launch Pad Announced Winner of Industry Achievement Technology Award at Pasco Economic Development Council Annual Awards Banquet.

Adimab Selected as Technology Pioneer 2011 by World Economic Forum

admin — Thu, 02 Sep 2010 21:31:52 +0000

Adimab Selected as Technology Pioneer 2011 by World Economic Forum
LEBANON, N.H.–(BUSINESS WIRE)–The World Economic Forum has named Adimab a Technology Pioneer for 2011. Selection requires development of a technology or innovation that has a major impact on business or society

Hotels Invest in Technology Despite the Economic Downturn due to its Positive Impact in the Industry

admin — Mon, 30 Aug 2010 18:31:14 +0000

Hotels Invest in Technology Despite the Economic Downturn due to its Positive Impact in the Industry
Research has predicted that $290 million will be spent on technology alone across new hotels in the Middle East and there will be over 108,600 rooms coming online by 2011. This coupled with the crowded and lucrative nature of the industry has meant that hotel operators and owners have woken up to the need to invest in state-of-the-art technology as a way to differentiate them and remain …

Economic Development deals to be more transparent

admin — Sat, 24 Apr 2010 00:10:30 +0000

Economic Development deals to be more transparent
BATON ROUGE — The public has a right to know some of the inner details of deals businesses make with the Department of Economic Development to get state assistance, says Rep. Wayne Waddell, R-Shreveport.

Keegan Resources Inc.: Positive Preliminary Economic Assessment for the Esaase Gold Project

admin — Tue, 06 Apr 2010 16:01:54 +0000

Keegan Resources Inc.: Positive Preliminary Economic Assessment for the Esaase Gold Project
VANCOUVER, BRITISH COLUMBIA–(Marketwire – April 6, 2010) – Keegan Resources Inc. (TSX:KGN)(NYSE Amex:KGN) (“Keegan”) is pleased to announce the results of the Preliminary Economic Assessment Study (the “Study”) of its 90% owned Esaase Gold Project (the “Project”) located near Kumasi, in southwestern Ghana. The Study was completed by Lycopodium Minerals Pty Ltd (“Lycopodium”) and Coffey Mining …

Susan Mazarakes Receives Designation of Certified Economic Developer

admin — Sat, 20 Feb 2010 17:32:34 +0000

Susan Mazarakes Receives Designation of Certified Economic Developer
Susan Mazarakes, Interim Executive Director of the Longview Economic Development Corporation (LEDCO) in Longview, TX, recently earned the designation of Certified Economic Developer (CEcD).

California United Bank Regional Manager Joins Santa Clarita Valley Economic Development Corporation Board of Directors

admin — Fri, 05 Feb 2010 17:36:28 +0000

California United Bank Regional Manager Joins Santa Clarita Valley Economic Development Corporation Board of Directors
ENCINO, Calif.—-California United Bank today announced that William Sloan, Senior Vice President and Santa Clarita Valley Regional Manager, has joined the Board of Directors of the nonprofit Santa Clarita Valley Economic Development Corporation .

Economic Crisis, Web Marketing And Seo Business: Are You Prepared?

admin — Fri, 22 Jan 2010 02:32:34 +0000

With the economic crisis, what will happen in the web marketing sector? What repercussions will it have on the web services market in America and Europe?According to Enrico Madrigrano, one of the biggest experts in web marketing and Search Engine Positioning in Europe, “To understand it you need to get to the root of the problem”. In other words try to understand how the famous law of supply and demand will play out in this market.”From the demand point of view,” states Enrico Madrigrano “the companies that want to survive the crisis will inevitably have to cut their promotional costs to survive. This means that the first advertising spending to be cut will be that with a negative return which is perceived, in one way or another, as “risky”. In this category are obviously included investments in TV, radio and press advertising, which have always given results that are unpredictable and hard to quantify. The advertising budget will therefore mainly be directed towards direct marketing and to those advertising methods, where the results are predictable and measurable and where the benefits of targeting will be best appreciated. In short “web marketing”. But this transition will only happen under one condition: that companies and entrepreneurs become “aware” of all this, or rather that they become totally involved in the front line of their company web marketing strategies and that they perceive and appreciate their potential, right from the word go.”"On the other side of the equation, therefore, web agencies and SEO and Web Marketing consultents, who represent the “supply”, will have to take responsibility for educating their clients, focussing directly on what their company is looking for, that is reducing their costs and getting a return on their investments.” However in this scenatio a phenomenen will develop, which web agencies and consultents will have to beware of. “A split will form, dividing the supply of professional web marketing services (which guarantee good results and profits) and the demand for low cost services, from more and more companies on the hunt for discounts and rock bottom prices.”"In this scenario,” continues Enrico Madrigrano “web agencies that want to survive, shouldn’t fall into the trap. The secret will be to go against the flow. In other words web agencies, instead of going after the biggest slice of the market, which will be looking for web marketing services at lower and lower prices, should do the opposite, that is “hand-pick” existing clients, focusing on those who value quality and results over price. Instead of leaping into the fray and struggling to corner new clients in savage price wars, web agencies should do the opposite, that is defend their own territory, cultivating and nurturing their own clients, focusing on numbers and concrete results.In this way web agencies will be able to create a shield in the midst of a scenario of ever more ruthless deflation. Successful web agencies will know how to consolidate their experience, strengthening their hold on the niche in which they already operate, instead of looking for new markets, or worse still setting themselves up as a “jack of all trades” to bring home new clients.”According to Enrico Madrigrano this abnormal scenario will develop very rapidly in conjuction with other big social and cultural changes which will involve not just businesses but also (and above all) consumers. All this “acceleration” in the awareness and process of the supply and demand market forces will lead to what he defines as the new Web Marketing 3.0.These and other subjects linked to change and the future of web marketing will be discussed in person by Enrico Madrigrano during the next international “SEO Web Marketing Experience” course in Rome, Milan and London (for more information: http://www.madri.com/swm-experience/indexen.php )

Professional Tips About Web Marketing, Seo and Economic Crisis

admin — Thu, 21 Jan 2010 16:03:15 +0000

With the economic crisis, what will happen in the web marketing sector? What repercussions will it have on the web services market in America and Europe?
According to Enrico Madrigrano, one of the biggest experts in web marketing and Search Engine Positioning in Europe, “To understand it you need to get to the root of the problem”. In other words try to understand how the famous law of supply and demand will play out in this market.
“From the demand point of view,” states Enrico Madrigrano “the companies that want to survive the crisis will inevitably have to cut their promotional costs to survive. This means that the first advertising spending to be cut will be that with a negative return which is perceived, in one way or another, as “risky”. In this category are obviously included investments in TV, radio and press advertising, which have always given results that are unpredictable and hard to quantify. The advertising budget will therefore mainly be directed towards direct marketing and to those advertising methods, where the results are predictable and measurable and where the benefits of targeting will be best appreciated. In short “web marketing”. But this transition will only happen under one condition: that companies and entrepreneurs become “aware” of all this, or rather that they become totally involved in the front line of their company web marketing strategies and that they perceive and appreciate their potential, right from the word go.”
“On the other side of the equation, therefore, web agencies and SEO and Web Marketing consultents, who represent the “supply”, will have to take responsibility for educating their clients, focussing directly on what their company is looking for, that is reducing their costs and getting a return on their investments.”
However in this scenatio a phenomenen will develop, which web agencies and consultents will have to beware of. “A split will form, dividing the supply of professional web marketing services (which guarantee good results and profits) and the demand for low cost services, from more and more companies on the hunt for discounts and rock bottom prices.”
“In this scenario,” continues Enrico Madrigrano “web agencies that want to survive, shouldn’t fall into the trap. The secret will be to go against the flow. In other words web agencies, instead of going after the biggest slice of the market, which will be looking for web marketing services at lower and lower prices, should do the opposite, that is “hand-pick” existing clients, focusing on those who value quality and results over price. Instead of leaping into the fray and struggling to corner new clients in savage price wars, web agencies should do the opposite, that is defend their own territory, cultivating and nurturing their own clients, focusing on numbers and concrete results.
In this way web agencies will be able to create a shield in the midst of a scenario of ever more ruthless deflation. Successful web agencies will know how to consolidate their experience, strengthening their hold on the niche in which they already operate, instead of looking for new markets, or worse still setting themselves up as a “jack of all trades” to bring home new clients.”
According to Enrico Madrigrano this abnormal scenario will develop very rapidly in conjuction with other big social and cultural changes which will involve not just businesses but also (and above all) consumers. All this “acceleration” in the awareness and process of the supply and demand market forces will lead to what he defines as the new Web Marketing 3.0.
These and other subjects linked to change and the future of web marketing will be discussed in person by Enrico Madrigrano during the next international “SEO Web Marketing Experience” course in Rome, Milan and London (for more information: http://www.madri.com/swm-experience/indexen.php )