SEO Process Overview

SEO Programs & Research Offerings:


  • Market Analysis
  • Industry Analysis
  • Competitor Analysis
  • Stratagem planning
  • Web Marketing Inputs
  • Keyword Research & Search Engine Competition Process Analysis: Using the right tools to recognize, evaluate and pick on most effective and beneficial keywords. This process involves extended scrutiny of competitor’s website’s strategies, Meta tags and the most relevant keywords and phrases.
  • Website Survey and SEO positioning Analysis: The in-depth know-how and operation of a website to facilitate optimization of web content, composition and traffic surge.

Execution Offerings

  • Guaranteed On-Page SEO analysis
  • Off-Site competitor analysis
  • Link Building strategy development
  • On site optimization ( On Page Optimization ) Search Engine Optimization
    • Homepage Optimization
    • Meta tags placement
    • Content fixing
    • Monthly Optimized content performed manually
    • Fixing the text links
    • Optimized Navigational Structure
    • Site map for better crawling of your site
    • Descriptive site map creation
    • Link resource page creation
    • Link exchange page creation
    • Image Optimization
    • SEO Copywriting
    • Spell Checking
    • HTML Validation Checking
    • Browser Compatibility checking
    • Website Load time checking
    • Creation of robots file
    • MOD Rewrite / URL rewrite for Dynamic sites for better search engine crawling
  • Off-Site optimization and link building
    • Manual submission to all major search engines
    • Semi-automatic submission to more than 200 Search Engines
    • Resubmission of sites to certain search engines if necessary
    • Submission to important paid inclusion directories
    • Yahoo Directory Inclusion
    • Submission to Dmoz directory
    • Submission to more than 500 free inclusion quality directories
    • Re-optimization of site
    • Reciprocal link building – 2way and 3way links
    • Link Popularity through one way links
    • Buying text link advertisements from relevant sites to increase the link popularity
    • Article Submission
    • Newsletter Submission If Required
    • Forum Posting If Required
    • Blog submission If Required
  • Search engine Spider compatible Site Map
  • Website uploading and Incorporation
  • Search Engine Ranking Reports

Implementation Offerings:

  • Regular website SEO analysis reports
    • Positioning & Ranking Records: Displays search result rankings for all listed keywords. The ranking also includes details of root and branch pages.
    • Present Rankings: Displays the original results as compared to the previous results for each listed keywords before starting the SEO Campaign.
    • Submission Reports: Details the last content submitted to search engines. The detailed submission reports also include submission information to directories.
    • Link Reports: Specifies the list of all new external inbound links from different websites and further external outbound links to other website.
    • Search Engine Maintenance Report: describes all information linked to SEO Campaign.
    • Competitor Sites Tracking & Analysis
    • Building Links
    • Regular Content Update and Composition
  • Maintenance: Results Analysis/ revise strategy to maintain and optimize search engine rankings:
    • The optimization work comes into act only after the site’s launch. The areas persisting to inputs can be categorized into the following different basic categories.
    • Improvement upon study of page optimization: To clinch and retain top ranking, SEO experts must calculate and formulate modifications and changes based on performance and results.
    • Revision to search engine algorithm changes: Search Engine Algorithm is revised from time to time. It is not unusual to see several changes each year for each search engine. These changes must be recognized, well understood and implemented in order to maintain top rankings.
    • External link structure maintenance: Upon change of a website’s design it can affect or “break” inbound or outbound external links which can adversely affect website ranking. These checks must be considered before undertaking any change in the site structure.
    • Regular feed of contents to Search Engines: SEO process undertaking a regular monitoring on search engines must be carried out to be sure website pages are properly indexed or resubmit pages that have been dropped. Periodical and regular submission of web pages greatly influences improvement of positioning of website in search rankings.