Case Study

A recent case study on Motimahal Delux Tandoori Trail Restaurants:-

Motimahal Restaurants is a pioneer in Mughlai and Tandoori cuisines having over 90 branches all over India and abroad. Motimahal invented the world renowned Butter Chicken and Tandoori Chicken. Today, it is a global new echelon taking Indian culinary to the world.

All this might be sounding another story of success but it was always not the same.

Here we will demonstrate how our Integrated Web Marketing (iWM) plans can completely augment your business in a span of just 3 months.

Motimahal Restaurants (headed by Mr Gujral) opted for Shanq Web integrated web marketing (iWM) service in May 2010 with the following Google analytics for the website www.motimahal.in

All Traffic Sources:

	May 2010	July 2010
No of visits	0	10801
Avg pages per visit	0	4.26
New visits %	0	86.79
Visits sources and mediums	0	66

Backlinks:

	May 2010	July 2010
Backlinks	0	323,000

Keywords

	May 2010	July 2010
Keyword visits	0	2802
Avg pages per visit	0	4.45
New visits %	0	88.94
No of targeted keywords	0	866

Referring Sites

	May 2010	July 2010
Visits sent via sources	0	345
Avg pages per visit	0	3.45
New visits %	0	85.51
No of referral sources	0	58

Nature of visits

	May 2010	July 2010
Unique visits	0	9229
Returning visits	0	1002
Avg pages per visit	0	4.26
New visits %	0	86.79

Motimahal has recently extended its franchise in USA following the traffic generated by Shanq Web to his website.

Traffic from potential visitors in India and abroad helped Motimahal achieve this global platform.

Traffic sources overview

	May 2010	July 2010	Traffic sources %
Search engines	0	6802	73.20
Direct traffic	0	1654	17.21
Referring sites	0	1345	9.08

Traffic map overlay (Top 10 Countries)

	May 2010	July 2010
Total page views	0	26210
India	0	13115
United States	0	2168
United Kingdom	0	792
United Arab Emirates	0	350
Canada	0	232
Germany	0	129
Japan	0	126
Singapore	0	124
Italy	0	124
Australia	0	122